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Video reviews, explained.

Practical guides on collecting, verifying and showing video reviews, written by the team behind the free video review platform.

Trends

Customer reviews in 2026: seven trends every business should act on

Fake-review laws, AI-written text reviews, short vertical video and verified identity are reshaping customer reviews in 2026. What is changing, and what to do about it this quarter.

· 7 min read

How-to

Trust badges that actually work: turning video reviews into achievement badges

A trust badge is only worth something if it is earned and verifiable. How Reeltic achievement badges are computed, which ones exist, and where to place them for the biggest lift.

· 5 min read

Playbooks

Should you reward customers for reviews? Coupons, ethics and what is allowed

Rewarding reviews is legal and effective when the reward is for any honest review, not for a good one. How coupon rewards work, what the rules say, and how to set one up in minutes.

· 6 min read

Playbooks

The 30-second video review: what customers should say (with a script)

A great video review is short, specific and honest. Here is a 30-second structure customers can follow, example scripts for six industries, and how to prompt without steering.

· 5 min read

Trust & safety

How to stop fake reviews: why verified video reviews are harder to game

Fake text reviews are cheap, common and increasingly punished by regulators. Verified video reviews raise the cost of faking to the point where it stops being worth it. Here is how verification should work.

· 7 min read

Industries

Video reviews for restaurants and cafés: a QR code on every table

Restaurants have the easiest video review opportunity of any business: a happy customer, a phone in hand and a table to put a QR code on. How to set it up and what to say.

· 6 min read

How-to

How to embed video reviews on your website (Shopify, WordPress, Webflow, Squarespace)

A step-by-step guide to adding a video review widget to any website with one snippet. Covers Shopify, WordPress, Webflow, Squarespace, Wix and custom React or Next.js sites.

· 7 min read

Guides

Video reviews vs text reviews: which one actually builds trust?

Text reviews are easy to collect and easy to fake. Video reviews are harder to get and almost impossible to fake. A practical comparison for businesses deciding where to invest.

· 6 min read

Playbooks

How to ask customers for video reviews: timing, scripts and what to avoid

Most customers will record a video review if you ask at the right moment, in the right words, and make it a 30-second job. Copy-paste scripts for email, SMS, in person and QR.

· 8 min read

Small business

The best free video review platform for small businesses (no credit card, no limits)

Small businesses need social proof but cannot justify enterprise review software. Here is what a genuinely free video review platform should include, and how Reeltic stacks up.

· 7 min read

Guides

What is a video review platform? A plain-English guide for 2026

A video review platform lets customers record short video testimonials that a business can verify, moderate and display anywhere. Here is how they work, what to look for, and why the best ones are free.

· 6 min read

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